How to Become a Press and PR Officer

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Considering a career as a Press & PR Officer?

All press is good press, right? Not necessarily. In the charity sector, good press can directly impact donations (and bad press can lose the public's trust). As a press and PR officer, you'll be responsible for responding to journalist enquiries, writing press releases, sharing campaign news and monitoring media coverage. Basically, press and PR officers make sure that the charity is portrayed in the best light, ensuring that all the amazing things the charity is doing are promoted and shared with the community.

Where can a career as a Press & PR Officer take you?

Press & PR Officer £29,000 1-2 years

Senior PR Officer £35000 2-3 years

PR Manager £40000 3-5 years

Are you the perfect candidate?

Skills and traits

Natural born organiser who can keep track of multiple tasks
You thrive under pressure and enjoy being challenged
You have a keen eye for news and stories people may be interested in

Qualifications and experience

Most candidates will have a relevant degree (e.g. English, Communications, Marketing)
Post graduate degrees are not necessary, but may help you stand out from the crowd

Explore Press & PR Officer Jobs

Expert tip

Serena Snoad Online Community Manager at Alzheimer's Society

“ Writing was something I loved and wanted to do, so I started to write press releases when the PR exec left. Enjoying this so much, I decided I wanted to go into comms full-time, so I studied PR outside of work and built up more experience, getting the charity in the local news every week. “

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